Announcements

Dry January Has Come and Gone The hashtags slow down. Supermarket end caps change. The “new year, new me” conversations fade. But here’s the truth: choosing not to drink — or choosing to drink differently — isn’t a 31-day challenge. It’s a lifestyle shift. That’s exactly where independent drynks brands like Smashed Drynks come in….

If you’ve been watching the explosive rise of alcohol‑free drinking in the UK, you’ll know one brand has consistently been leading the charge: Smashed Drynks. And now, in one of the most exciting moments for the alcohol‑free movement yet, Smashed Drynks has officially launched on Costco Online — making it easier than ever for households across the country…

As October rolls around, it’s time to consider participating in *Go Sober for October, a campaign that not only promotes a healthier lifestyle but also raises essential funds for *Macmillan Cancer Support. This initiative encourages individuals to take a break from alcohol for the month and highlights the numerous benefits of sobriety. Here’s why you…

Hello everyone! I’m Neil McDonald, and I’m thrilled to announce a significant milestone for Smashed, our innovative non-alcoholic drinks brand. We are officially launching our range of Smashed products on Costco online, making it easier than ever for both members and non-members to enjoy our delicious, alcohol-free beverages right from the comfort of their homes!…

As the Managing Director of Smashed Drynks, I want to take you on a personal journey through our brand’s evolution, the exciting developments in the non-alcoholic drinks market, and our vision for the future. Our story began on the famous BBC show Dragons’ Den, where we showcased our passion and innovative products to a panel…